- What career paths are in demand nowadays in your country?
- Is being an influencer famous in your country?
- influencer /IN-floo-uhn-ser/
- rocky /ROK-ee/
- underappreciate /uhn-der-uh-PREE-shee-ayt/
- expose /ik-SPOHZ/
- (something/somebody’s) dark side /dahrk sahyd/
[noun] – a person who is paid by a company to show and describe its products and services on social media, encouraging other people to buy them
She has now started working full-time as an influencer.
[adjective] – difficult or uncertain
The show is now popular after its rocky start.
[verb] – to not hold in sufficiently high esteem
Critics underappreciate Susan’s work.
[verb] – to put someone at risk from something harmful or unpleasant
Those who live near power plants may be exposed to radiation.
[idiom] – the parts of a person, a group, an activity, etc. that are unpleasant, evil, or harmful
The film shows the dark side of being a celebrity.
Despite the beauty of the lifestyles we see on social media, many people actually lead rocky lives and receive unequal pay because of their gender, color, disability, or mental health problems. The risks of self-employment are made worse by a lack of pay transparency and industry regulations, too. It’s common for influencers to assess their own value and determine their own fees. As a result, content creators frequently underappreciate their own creative efforts, and many of them end up working for free. Additionally, being well-known online exposes content creators to serious harassment, such as remarks about their appearance, the things they post or don’t post, and their work as influencers. Abuse online has the potential to lead to issues like eating disorders, depression, and anxiety, among other issues with mental and physical health.
Many find it tempting to become influencers. Yet tighter employment laws and industry-driven cultural change are necessary to uncover and address the industry’s dark side.
- Why do many social media influencers receive unequal pay?
- Based on the article, what is common for social media influencers?
- Why do many social media influencers end up working for free?
- What examples of online harassment are mentioned in the article?
- In the article, what are necessary to address the industry’s dark side?
- What do you mainly use social media for?
- Do you follow any influencer/famous people on social media? Why do you follow them?
- Have you ever thought of becoming a vlogger or social media influencer? Please tell me more about it.
- Should teenagers be allowed to be social media influencers as a part-time job?
- How has the image of being a social media influencer changed from your perspective upon reading the article? Please share it in class.