Apple announced the iPhone 14 and iPhone 14 Pro at a launch event in the US. The newest phones have satellite helplines that can be used in an emergency. The phone will display the positions of passing satellites in the sky and give directions on how to aim the device properly. Sending a simple message can take anywhere from 15 seconds to several minutes. Major design modifications were made to the iPhone 14 Pro and iPhone 14 Pro Max, which now have a pill-shaped cutout at the top of the screen. The black notch, which many iPhone users disliked, has been replaced by Dynamic Island, which can change shape based on the available alerts. The phone is available in a variety of colors, including deep purple, black, silver, and gold. The initial price of the iPhone 14 is $799, while the iPhone 14 Pro is $999.

Apple also revealed the Watch Ultra, a brand-new wearable designed for vigorous exercise that is dust-proof, swim-proof, and crack-resistant. Apple guarantees that its customers will have the ability to finish an ultra-triathlon with the certainty that all Ultra watches have a battery life of up to 36 hours on a single charge and an extended battery life of 60 hours. The starting price for the Apple Watch Ultra is $799 in the US and £849 in the UK.