- retention /ri-TEN-shuhn/
- hype /hahyp/
- novel /NOV-uhl/
- outpace /out-PEYS/
- entice /en-TAHYS/
[noun] – the ability of a company to keep its employees and stop them from going to work somewhere else
A key recruitment and retention strategy includes offering health benefits.
[noun] – a situation in which something is advertised and discussed in newspapers, on television, etc. a lot in order to attract everyone’s interest
His most recent movie has generated a lot of hype.
[adjective] – new and original, not like anything seen before
It was challenging to wrap your head around such a novel concept.
[verb] – to grow or develop more quickly than something else
These hovercraft can outpace most boats with ease.
[verb] – to attract someone to a particular place or activity by offering something pleasant or advantageous
By offering doctors more compensation, they can entice them to leave the cities.
Job titles have numerous uses. Generally speaking, they are obvious and a sign of the employee’s authority and responsibility. Although job titles may be very firmly established in fields like law and banking, they are changing in many other fields, particularly those involving creativity. These new titles may draw customers’ attention and be used as retention or recruitment strategies. For instance, a position that the company was hiring for was formally listed as “head of marketing and new business.” However, the position’s official title at the creative advertising agency in London is “head of hype and culture.” The task entails developing a new title for the position that places more emphasis on fusing conventional exterior branding and communications with a novel internal workplace culture. In a certain sense, new job titles might contribute to a worker’s sense of value within an organization. Data from a job website shows that “people” is outpacing the conventional term “human resources.” Employers can claim to invest in individuals by doing this. Employees may find them fascinating as well, since they feel powerful in their unique, newly created titles. From the perspective of the recruiter, they can entice candidates by displaying a forward-thinking, even enjoyable culture.
There are drawbacks to take into account, however appealing and alluring the job title may seem. Consistent titles provide clear career ladders, routes, and compensation that support diversity and equity.
- What is the most well-known job title in your country? Please tell me more about it.
- What do you think is the most interesting job title? Why?
- If you were to create a new job title, what would it be and why?
- Will employees become more efficient with modern job titles?
- What do you think are the advantages and disadvantages of using modern job titles?