Companies are constantly striving to stay ahead of the competition, and Amazon is no exception. Amazon CEO Andy Jassy recently reassured investors that the company is keeping up with the latest advances in artificial intelligence (AI) and is investing heavily in large language models (LLMs) and generative AI technology. These are the technologies that power AI chatbots like ChatGPT. Large language models (LLMs) require vast amounts of data to generate responses to user prompts, and Amazon aims to make machine learning chips more affordable so that small and large companies can afford to train and run their LLMs in production.

Amazon has launched Bedrock, a new service that makes foundation models from AI21 Labs, Anthropic, Stability AI, and Amazon accessible through a set of programming instructions. This reflects the pressure on tech companies to tap into the rapidly evolving marketplace for AI products. Jassy also discussed AWS’s CodeWhisperer, another AI-powered tool that generates code suggestions in real-time. Despite recent challenges, such as the 27,000 job cuts and the rethinking of certain free shipping options, Jassy is optimistic for Amazon’s future. Amazon desires to stay competitive in the evolving landscape of AI, and his pay package last year reflects the importance that Amazon places on staying at the forefront of technological innovation.