Vocabulary:
- constitute /KON-sti-toot/
- pursuit /per-SOOT/
- disclose /dih-SKLOHZ/
- initiative /ih-NISH-uh-tiv/
- intensified /uhn-TEN-suh-fide/
[verb] – to comprise or make up a particular portion or percentage of something
The new solar panels will constitute a major portion of the building’s energy supply.
[noun] – the act of trying to achieve a plan, activity, or situation, usually over a long period of time
Her lifelong pursuit of knowledge led her to pursue multiple degrees in various fields.
[verb] – to make something known publicly, or to show something that was hidden
The company will disclose its earnings tomorrow.
[noun] – a new plan or process to achieve something or solve a problem
The company introduced an innovative initiative to promote sustainable practices.
[adjective] – something that has become stronger, more heightened, or more extreme in nature
The intensified security measures were implemented after the recent data breach.
Article reading:
The company disclosed its intention to introduce new EV concepts to the European market in the coming years. Among these plans is the launch of a battery-powered small SUV slated for 2024, alongside a sports crossover model set for introduction in 2025. These initiatives complement Toyota’s ongoing endeavors, which include the current sale of a battery EV in Europe and a previously exhibited compact sports utility vehicle concept. Aiming for an ambitious goal of selling 250,000 electric vehicles annually in Europe by 2026, Toyota anticipates a remarkable shift in its market trajectory, emphasizing an intensified focus on electrification strategies. In parallel to its electric vehicle pursuits, Toyota announced the establishment of a dedicated business unit concentrated on hydrogen in Europe. With the goal of advancing fuel-cell technology and cultivating commercial partnerships, the company aims to accelerate the commercialization of hydrogen-based systems. Following through on its commitment, Toyota intends to concentrate on marketing hydrogen-powered trucks and cars in European and Chinese markets, reflecting its broader commitment to sustainable and diverse clean energy solutions.
Discussion Questions:
- If given the opportunity to choose your ideal car, what type or model would you opt for, and what specific features or attributes would make it your preferred choice?
- Have you had any experience or interaction with electric vehicles in your community or while traveling? If yes, how did this experience influence your perception or interest in considering an electric vehicle as a future option? If not, what aspects do you think might attract or deter individuals from embracing electric vehicles, especially with the developments happening in the European market?
- Do you believe the rapid expansion of electric vehicle offerings by major automobile manufacturers will effectively accelerate the global transition toward sustainable transportation practices?
- How do you perceive Toyota’s shift towards introducing more electric models in Europe, considering the company’s historical emphasis on hybrid technology and fuel-cell vehicles?
- Do you think Toyota’s dual approach, focusing on both electric vehicles and hydrogen-based systems, will facilitate a more effective and sustainable transition to cleaner transportation solutions, or could it potentially hinder progress due to a divided focus? Why?
Summarization
Describe:
- automaker
- strategic
- sustainable
- electric vehicle
- battery-powered