Children’s love in a truck
A transit company headquartered in Takatsuki, Osaka Prefecture provided its drivers emotional support through the Kodomo Museum Project. The said scheme was carried it out by designing trucks with drawings made by the drivers’ children. This project was brought about to curtail road accidents. 15 other companies in the Kansai, Kanto, and Chubu regions had participated in the project succeeding its launching two years earlier. Hirofumi Miyata, president of Miyata Traffic and head of the Kodomo Museum Project, thought opting for state-of-the-art driving equipment may not be enough to prevent the occurrence of vehicular collision. While finding a better strategy, he chanced upon a picture drawn by a driver’s…
Read more