Virtual influencers: The rise of computer-generated celebrities in marketing

Pre-reading questions: I will read each question. Then, please answer them. What is a virtual influencer? How does it differ from a human influencer? Vocabulary: I will read the words, meanings, and sample sentences. Then, repeat after me. virtual /VUR-choo-uhl/ [adjective] – created by computer technology and appearing to exist but not existing in the physical world During the pandemic, most schools have shifted to virtual classes to ensure the safety of their students and faculty. combination /kom-buh-NEY-shuhn/ [noun] – the mixture you get when two or more things are combined The teacher advised her students to review their notes and textbooks because the exam questions would be a combination…
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